Dan Madsen
Publicist
Her Universe
dmadsen@araca.com
646-922-0663
HER UNIVERSE Releases Lookbook for
San Diego Comic-Con International
Free Marvel’s Guardians of the Galaxy Slap Bracelet with every purchase at the Her Universe Booth
NEW YORK, NY – July 21st, 2014 – Groundbreaking Fangirl fashion company Her Universe™ announced today that it will be returning to San Diego Comic-Con International this year in a big way! The convention will be held at the San Diego Convention Center from July 24th to the 27th. Actress and Her Universe Founder, Ashley Eckstein, revealed that Her Universe will debut several new designs and will offer dresses, cardigans, fashion tops and much more from Star Wars, Marvel, Doctor Who, Star Trek, The Walking Dead and Transformers. In addition, the Star Wars by Her Universe R2-D2 My Hero Jewelry Collection that is designed at the Sparkle Factory and made in the USA will make its convention debut. And, just in time for the film’s August 1st debut, every purchase made at the Her Universe booth will receive a FREE Marvel’s Guardians of the Galaxy slap bracelet. As with previous years, the Her Universe booth will be located in the Lucasfilm Pavilion, #2913-E. Please find attached the exclusive Her Universe lookbook for San Diego Comic-Con 2014 that features items that will be for sale at the booth.
Photo credit: – Kelsey Edwards Photography- http://www.kelseyedwardsphoto.com/
About Her Universe
Her Universe was launched in 2010 by actress and entrepreneur Ashley Eckstein and The Araca Group, a leading theatrical production and brand management company. Ashley and Araca created Her Universe to address the expanding market of female sci-fi and fantasy fans. We entered our first agreement with Lucas Licensing to develop and produce a line of female-centered Star Wars apparel and accessories. The success of that line was followed up with a collection for BBC America for Doctor Who, and CBS Consumer Products for Star Trek and AMC for The Walking Dead, Nerdist Industries, Marvel and Hasbro for Transformers. You can learn more about Her Universe and purchase the current line of fangirl apparel and accessories by going to www.heruniverse.com and by following Eckstein & Her Universe on Facebook (facebook.com/HerUniverse) and Twitter (twitter.com/HerUniverse).
About Lucasfilm Ltd.
Lucasfilm Ltd., a wholly owned subsidiary of The Walt Disney Company, is a global leader in film, television and digital entertainment production. In addition to its motion-picture and television production, the company’s activities include visual effects and audio post-production, cutting-edge digital animation, interactive entertainment software, and the management of the global merchandising activities for its entertainment properties including the legendary STAR WARS and INDIANA JONES franchises. Lucasfilm Ltd. is headquartered in northern California.
About Marvel Entertainment, LLC
Marvel Entertainment, LLC, a wholly-owned subsidiary of The Walt Disney Company, is one of the world’s most prominent character-based entertainment companies, built on a proven library of more than 8,000 characters featured in a variety of media over seventy years. Marvel utilizes its character franchises in entertainment, licensing and publishing. For more information, visit marvel.com.© MARVEL
About San Diego Comic-Con International
Comic-Con International: San Diego is a nonprofit educational corporation dedicated to creating awareness of, and appreciation for, comics and related popular art forms, primarily through the presentation of conventions and events that celebrate the historic and ongoing contribution of comics to art and culture. For more information on this year’s San Diego Comic Con go to http://www.comic-con.org/cci
dmadsen@araca.com
646-922-0663