Sorry I am just now updating you all on our big announcement! After our whirlwind of travel this past week, I caught a cold and I am just now getting back to normal. Most of you have probably heard about our new partnership with Syfy! I am sooooooo excited to finally talk about this deal. Many of you have been asking me all summer for Syfy related merchandise, and I am thrilled to tell you that your desires for chic BSG gear and more are going to become a reality!
We announced the deal on Monday at Syfy’s digital press tour at Universal Studios in Orlando, FL. This was truly a surreal experience for me because I grew up right down the road from Universal Studios and my high school is right across the street from the park. So, to be able to come home and announce this deal was pretty cool! We announced the deal during the day on a panel at the press tour, and then at night we got to experience The Wizarding World of Harry Potter! It was amazing!!! Check out this video below… (I’m sure you all know by now that I am a total nerd…. but a few seconds in to this video I get tongue tied and my husband laughs at me every time he watches this…maybe I got a brain freeze from the butter beer!)
Okay, so the butter beer was amazing! I have a HUGE sweet tooth and it tasted like a cream soda slushy. The Wizarding World of Harry Potter was awesome. The new ride in the castle was truly state of the art (even though I got a little motion sick) I loved it! However, I am terrified of spiders (yes, I know that Jedi are not scared of spiders…lol) but there is one really scary part where there is a giant spider right in your face! I also got picked in the wand shop and was fitted for my own wand. That was cool! The Harry Potter….um…World (lol) is definitely something you should check out!
By starting Her Universe we have Imagined Greater for female sci-fi fans. The world of science-fiction is for everyone. Not just males and not just females, but everyone. Her Universe is simply trying to give the female fans what the male fans have had for years. Just like Lucasfilm, Syfy recognizes the importance of their female fans. Together, we are so excited to create a line of merchandise that is feminine and truly imaginative using the properties that you have grown to love.
I will keep you updated as we start the designs, but I am off to watch my Battlestar Galactica dvds! I need to refresh and I will definitely be asking questions….so Here’s Where The Fun Begins!
Ashley 😮